Nada Associates -- Designs for Marketing

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Client Portfolio
Nada Associates professionally performs all work in concert with your corporate goals and directives, to assure you of the successful execution of your creative programs. This success is best attributed to a sensitivity to the company's needs and objectives; an ability to derive the most dynamic results achievable; plus the constant attention and contribution to your bottom line.



Carlisle Plastics
This dual project for Ruffies brand trash bags created an updated classic color line for everyday use and created a new concept in a promotional color line for spring and summer 1999 and again in 2000.

Results: A major mass merchant buyer came in and immediately bought the entire program.

Over the years we have had the privilege of creating several new colors and recommending scents for the Ruffies brand of colorful and wonderfully scented trash bag products.



The Coleman Company
Nada Associates challenge was to create a three year color development program of finishes and fabric designs for Coleman's new BackHome outdoor furniture, lighting and accessories line introduced for 2001.

Results: The product line met with great acceptance by buyers at their recent introduction.



Coleman


Waverly Photo Waverly Home Furnishings
The project was to create a process of making Waverly fabrics into pleated shades and creating a merchandising device which communicates the product effectively and cross merchandises the new product with existing Waverly programs.
Results: a successful program and numerous awards. Window Covering Manufacturers Association, 1994 Product Innovation Award, Merchandising Category, for Waverly's Window and Walls Program.
Window Covering Manufacturer Association, 1994 Product Innovation Award, Pleated Shades Category, for Waverly's Pleated Shade Program.

 

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